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Media Kit · May 2026

Reimagining love
later in life.

Press assets, founder bio, brand guidelines & contact

Monique Alemán — Founder, TrueLuvTake2

TrueLuvTake2 is a people-first platform designed to support meaningful connection later in life. Founded by Monique Alemán and launching in 2026, TrueLuvTake2 offers a human-guided alternative to traditional dating apps — built on principles of self-awareness, discernment, and real-world context.

Rather than replicating the speed, anonymity, and algorithm-driven mechanics of modern dating, TrueLuvTake2 introduces a model that mirrors how people make meaningful decisions in every other area of life. The platform centers readiness, authenticity, and introductions supported by trusted Love Teams — the people who know a Seeker best.

Website: www.TrueLuvTake2.com  ·  Founded: 2026  ·  Based in: Greater Boston, MA


36M+ Adults over 50 who are single in the US
70% Report being open to a new relationship
250 Founding Member spots — Garden opens at capacity
$0 Cost to create a Seeker Introduction

Attunement Profile

A reflective profile assessing readiness across multiple dimensions. Shifts the question from "Who do you want?" to "Who are you now, and what are you ready for?"

Love Team

A personal love team of trusted people — typically adult children and a Trusted Love Advisor — who support and advocate for the Seeker throughout the process.

Authentic Presence

Every member submits a short video. No AI-generated profiles, no bots, no unverified identities. You will always know the person is real.

Curated Invitations

Potential connections are presented as thoughtful invitations — not endless profiles to scroll through. Intentional pacing at every step.

Five Elements Framework

A proprietary connection framework (Earth, Water, Air, Fire, Ether) replacing algorithms. Measures compatibility through lived experience, not data points.

The Garden

A private, members-only space where Love Teams browse profiles and signal interest on behalf of their Seeker. Browsing happens with support — never in isolation.


Monique Alemán

Monique Alemán

Founder & CEO, TrueLuvTake2

Monique Alemán brings more than two decades of leadership experience across entrepreneurship, healthcare, and executive search. She has led national teams responsible for high-stakes professional matchmaking and multi-million-dollar revenue portfolios, giving her a unique perspective on discernment, alignment, and the human elements of successful long-term partnerships.

Her background includes ten years as a successful restaurant entrepreneur and multiple VP-level leadership roles within the healthcare industry. Her work draws on a lifelong study of human connection, emotional intelligence, and relational readiness, shaped by personal journeys in Egypt and Peru centered on presence, reflection, and human connection.

Available for: Podcast interviews, panel discussions, newsletter features, keynote speaking, and media appearances.


"Matching doesn't begin with data. It begins with self-knowing."

Monique Alemán · Founder, TrueLuvTake2

"Love later in life is not rare. It is simply under-supported."

Monique Alemán · Founder, TrueLuvTake2

"This stage of life is not a problem to solve. It's a chapter to celebrate."

Monique Alemán · Founder, TrueLuvTake2

"Ancient cultures understood that the most important unions require witnesses, wisdom, and time. TrueLuvTake2 is the first platform to bring that truth into the modern age."

Monique Alemán · Founder, TrueLuvTake2

"We invest extraordinary time and resources into hiring the right people professionally. Our most important personal decision deserves the same."

Monique Alemán · Founder, TrueLuvTake2

"The best love stories don't always begin when we're young. Sometimes they begin when we finally know who we are."

Monique Alemán · Founder, TrueLuvTake2

When writing about TrueLuvTake2, please use the full name TrueLuvTake2 on first reference. Acceptable shortened forms: TLT2 (internal) or TrueLuvTake2 (always preferred in editorial). The founder's name is always written Monique Alemán — with the accent over the second 'a'.

Brand Voice: Warm, grounded, and elegant. Never salesy or urgent. Key phrases: attunement, discernment, intentional pacing, lived experience, readiness. Avoid: swipe, match (as a verb), algorithm, optimize.

Primary Colors:

Burgundy Rose #823348
Teal #2BA5B4
Cream #FAF7F2
Charcoal #1A1410

Typography: Playfair Display (headlines) · Source Serif 4 (body) · Instrument Sans (UI/labels)

Media Contact

Name Monique Alemán, Founder & CEO
Phone (508) 844-1281
Response Time Within 2 business days